One of the benefits of hiring a chimney sweep or dryer exhaust technician certified through the Chimney Safety Institute of America is the professionalism that comes with the credential.
A new blog post from John Rudy, senior marketing and strategy manager for Cintas Corporation, reinforces this business practice.
In his article, Rudy states that “organizations speak volumes about their brand and its operations by investing in their image.”
The CSIA logo speaks volumes in and of itself. The CSIA Certified Chimney Sweep® (CCS) credential was established in 1983 as a method for homeowners to measure a chimney sweep’s technical expertise. When a technician wears our patch sewn into their uniform, customers can rest assured that it’s relevant and “real time.” The credential is good for three years and each sweep has to renew, either by testing or by acquiring a minimum of 48 hours of continuing education credits to demonstrate their ongoing expertise.
Yes, you can probably find a handyman with a brush who arrives in a beat-up pickup truck, but consider … Do they have the commitment of services and ethics that CSIA requires and demands?
We see a CSIA Certified Chimney Sweep’s job to provide the important services that keep homes and industries safe from the threat of chimney fires and Carbon Monoxide poisoning, that improve indoor air quality, and help eliminate the threat of health hazards that result from blocked or improperly serviced or installed chimneys and vents.
A major element of the sweep’s job is to actively seek opportunities to educate the community and the public about chimney safety.
Customers are much more likely to remember a service technician’s appearance than his/her skills after the visit, Rudy states in his Cintas blog post. But a well-uniformed employee has the power to elevate the company’s brand by portraying a consistently clean, reliable and professional image to customers.
CSIA prepares our 1,550 CSIA Certified Chimney Sweep technicians, and 300 CSIA Certified Dryer Exhaust Technicians, to be ready to do both!